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Why Should You Consider A Cordless Water Flosser? Everything You Need To Know
If you're like most people, you probably don't floss as often as you should. In fact, according to the American Dental Association, only about one-third of adults floss daily. This is a problem bec...
WHY JOIN OUR Chief Experience Officer（CXO） PROGRAM?
Insight on the emerging and evolving role of the CXO and why every company should have a champion for all “NOW Customer” user experiences.
A chief experience officer (CXO) is a C-suite executive re...
How to Clean Your Makeup Brushes (and How Often You Should Do It)
Here's what the experts recommend.
We paint, contour, and highlight our faces with makeup brushes every day, but we can't always say the same thing about how frequently we're cleaning those br...
Why clean the makeup brush regularly?
Makeup brushes are a breeding ground for bacteria causing spots, irritating skin and worsening wrinkles. A study found 34% of makeup brushes contained more bacteria than the average toilet brush* I...
ELLE Edit: The Best Make-Up Brush Cleaner and Dryer
Ask a room of beauty editors whether they clean their make-up brushes and, of course, you’ll hear nothing but a resounding 'yes'. Ask them how they clean their favourite tools, however, and you’ll ...